Croda’s latest innovation – ChromaPur™ CV2 and CV7
Developed from a patented technology, ChromaPur CV2 and CV7 are high quality spheroidal cellulose powders with a unique surface structure and morphology, enabling them to provide exceptional sensory and optical benefits, including a soft-focus effect in skin care, and a enhanced pay-off, coverage and colour intensity in colour cosmetics.
ChromaPur CV2 and CV7 are obtained from sustainable practices across the entire production cycle. Derived from upcycled black spruce and made from an environmentally friendly process, the two spheroidal cellulose powders are also 100% natural, vegan, readily biodegradable and COSMOS approved.
ChromaPur CV2 and CV7 are obtained from sustainable practices across the entire production cycle. Derived from upcycled black spruce and made from an environmentally friendly process, the two spheroidal cellulose powders are also 100% natural, vegan, readily biodegradable and COSMOS approved.
To their unique profile and properties, it has been demonstrated that ChromaPur CV2 and CV7 offer similar or better performance than widely used plastic microbeads. Therefore, ChromaPur CV2 and CV7 provide a sustainable and functional alternative to plastic microbeads in skin care and colour cosmetics applications.
Discover how our high quality and unique cellulose powders offer a sustainable and functional alternative to plastic microbeads
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Learn more about ChromaPur CV2 and CV7
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ChromaPur™ CV2
ChromaPur CV2 is a high quality and unique cellulose powders offering a sustainable and functional alternative to plastic microbeads.
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ChromaPur™ CV7
ChromaPur CV7 is a high quality and unique cellulose powders offering a sustainable and functional alternative to plastic microbeads.
Discover our guide formulations
Naturally Boosted Smoothing Eye Cream
Brighten up your eyes with a natural boost. This rich eye cream, 98.9% natural according to ISO 16128, will help every skin type and skin age to look their best…
Naturally Boosted Blurring Stick
Get an instant healthy-looking appearance with this 93.7% natural (according to ISO 16128) blurring stick. Easy to use on the go, this solid stick improves skin texture, no matter what skin type or ages…
Naturally Boosted Rich Peach Nude Lipstick
Give your lips a natural boost with this moisturising lipstick in a rich peachy nude colour…
Naturally Boosted Rich Chestnut Brown Eyeshadow
Achieve a rich intense eye colour with a boost from nature. This chestnut inspired hue is a make-up staple. It suits every skin tone and every eye colour…
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