Thanks for listening to our recent 'Power Hour' webinar – Conscious Consumerism – What ‘Clean’ Means for Hair Care. 

In an increasingly connected world, savvy consumers are taking advantage of digital channels, where information flows freely, to ensure that the choices they make in their beauty and personal care regimes do not compromise the world around them. In this webinar we explored how ingredient transparency, sustainability and environmental impact, amongst other key claims, are fuelling a movement for cleaner solutions in the global hair care market.

Covering key themes within the “Clean Beauty” movement, from sustainable and ethical considerations to “free-from” claims, our hair care experts share the wealth of innovative ingredient solutions Croda can offer to allow the development of desirable hair care formulations.