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Personal Care

Super Concentrated Jello Shampoo

Bath time is play time, especially with this fun, jello textured shampoo. This novel scoopable format is achieved by using Versathix™ which is exceptionally shear thinning. The addition of surfactant compatible ester, Cromollient™ SCE, increases the mildness of the system so it is suitable for children of all ages. Hair is well conditioned by Arlasilk™ EFA which enhances wet combability.
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Formulation details

Applications

  • Hair care - Shampoos

Phase type

  • Multiple phase dispersed

Textures

  • Jelly

Formats

  • Gel & jelly

Transparency

  • Transparent

Concepts

  • N/A

Consumer benefit

  • Cleansing
  • Conditioning
  • Gentle
  • Mild

Laboratory

  • Singapore
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