Smart science to improve lives™
Personal Care
Personal Care

Indie Beauty at Croda

Indie Beauty at Croda is an educational portal for new and emerging indie beauty brands. Be the first to hear about new indie beauty trends, register for upcoming indie beauty events, and get access to our exclusive free content curated for indie beauty brands including e-books, trend reports, formulation guides, and more…

Clear Beauty & Hairstyling

According to SPATE, there is an average of 17.4 million searches for hairstyling products per month in the last year. 

That's why at Croda, we are embracing the resurgence of hairstyling while bringing you transparency and clarity on top trends.

Thanks to lessening COVID-19 restrictions and warmer weather, people are itching to get out and about more than ever. People genuinely missed the getting ready process—from showering to picking out an outfit to hairstyling and makeup, the yearning for the ritual has re-emerged with vigour. Any time a trend resurges, there are bound to be outliers that stand out among the rest. 

📖For a limited time, download your copy of the Top 6 Hairstyling Trends of 2022 Infographic.

indie beauty hairstyling download

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indie beauty solutions
indie beauty woman applying serum to hair

Indie Beauty Solutions

We are a sustainable indie beauty solutions provider to the Beauty and Personal Care industry. Using smart science, we partner with indie brands to create, formulate and develop safe and effective products in the most sustainable way. Our mission is Smart science to improve lives™.

Our five main brands, Croda, Sederma, Crodarom, Alban Muller International, and Parf'ex continuously invest in research and development with a constant focus on the changes that are happening in consumer routines and behaviours to remain market relevant. Always a step ahead when it comes to innovation, we are recognized for creative solutions to meet the demands of today's consumers and future trends in the cosmetics and indie beauty market. 

asian-inspired formulations
young asian woman skincare

Double serum mask-net

Ecodermine™ Pacifeel® & Matrixyl® 3000 

This double serum mask-net is so useful and easy to use: just shake and spray! It offers a holistic approach to offer healthy skin.

Download Formulation
small pink jar of product with cherry blossoms

SOS hand and arm ampoule

with NG Shea unsaponifiable™ and Senestem™

This SOS hand and arm ampoule is ideal to relieve these highly solicited parts of the body thanks to its fresh and soft texture.

Download Formulation
older asian woman with hands on face

No-rinse cleansing gel

with NG Kombuchka™ & Synchrolife™

This no-rinse transformative cleansing gel has a clear texture synonymous for purity. Show off radiant & revitalized skin!

Download Formulation

Upcoming indie beauty events

NYSCC logo with colored circle fields

Beauty Connect LA 2022

November 2-3 | Los Angeles, California

Beauty Connect LA is returning to Los Angeles in November to connect 350+ beauty decision makers, disrupters, and strategic partners for 2 days of networking and industry-curated content.

Register now
woman holding coffee walking on crosswalk in the city with glass building behind her

MakeUp in New York

September 14-15, 2022 | New York City, New York

MakeUp in™ is a world of its own within the skincare and makeup industries. Suppliers, brands and trend setters come together to give life to new lines and products.

Register now
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Stay in touch!

Follow Croda Personal Care on Instagram for the latest in cosmetic ingredients, beauty trends, and updates in the personal care industry conveniently at your fingertips!
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Check out our YouTube channel ⬇

tiktok profile

We're on TikTok!

@katie_and_the_chemists | @crdbeautycrew

From GRWM to behind the scenes in the lab, stay up-to-date on all beauty and personal care trends. Join Katie and the beauty crew as they decode personal care ingredients and formulations.

Follow us on TikTok