Personal Care -

Your samples

  • No items in the basket
  • Add more products View basket View products to order samples

Remove from basket

Are you sure you want to remove from the sample cart?

Your Language

English 日本語 Português Español
Personal Care
Personal Care
  • Our Brands
    • Croda
      • About Croda  
      • Beauty Effects  
      • Beauty Formulation  
    • Crodarom
      • About Crodarom  
      • Be Actively Committed
        • Ethical Partnerships  
        • Local Sourcing  
        • Upcycling  
      • Crodarom Range  
      • Les Délices  
      • Phytolea Range  
      • Phytessence Range   
    • Sederma
      • About Sederma  
      • IRB by Sederma  
      • Be ACTIVEly Committed  
      • The Matrixyl® range  
      • Formulation Finder

        Formulation Finder

        Search our Formulation Finder for inspiration and guidance on how our products can help you deliver on trend, highly efficacious products to consumers.
        Visit here
  • Products and Applications
    • Product Finder
    • AP & Deo  
    • Bath & Shower  
    • Colour Cosmetics
      • Eyes & Cheeks  
      • Nails  
      • Face  
      • Lips  
    • Hair Care
      • Conditioners
        • Anti-Ageing  
        • Cleansing Conditioners  
        • Healthy Hair  
      • Shampoos
        • Sulphate-Free  
      • Styling
        • Curls  
        • Protection  
      • Hair Colour
        • Croda Plex  
        • Post-Colour  
      • Treatment  
    • Skin Care
      • Ageing Beautifully  
      • Body Care  
      • Effortless Cleansing  
      • Emolliency  
      • Facial Perfection  
      • Rheology Modifiers  
      • K Beauty  
      • Feel and Emulsification  
      • Pollution Defence  
      • Moisturising  
    • Sun Care
      • Beyond UV Protection  
      • Order Samples

        Order Samples

        Visit our Product Finder to view our full product range and order samples
        View products and order samples
  • Technical Library
    • Formulation Finder
    • Brochures  
    • Datasheets  
    • Product Overview Sheets  
    • Webinars  
    • Videos  
      • Power Hour

        Power Hour

        Find out about Croda's latest launches, innovative solutions and upcoming trends presented by our global team of experts from the Beauty and Personal Care market.
        Power Hour
  • Discovery Zone
    • Formulating For....
      • Hair Essentials
        • Hair Essentials for Africa - The Basics
          • Hair Essentials for Africa - Healthy Hair  
        • Formulating for African Hair  
      • Halal  
      • Skin Microbiome  
      • Sunscreens  
    • Technology Platforms
      • Botanical Extractions
        • Microwave Technology  
        • Eco-Sound Technology  
      • Biopolymers  
      • Plant Cell Culture  
      • Effect Pigments  
      • High Purity Natural Oils  
      • Lanolin  
      • Inorganic UV Filters
        • Inorganic UV Filters - FAQ  
      • Quaternary Conditioners  
      • Rheology Modifiers  
      • Emulsifiers  
      • Emollient Esters  
    • Trends
      • Consumers  
      • Beauty Market Trends  
      • Formulations  
      • Beauty Undefined
        • Perfect Body Mousse  
        • Hydrating Green Caviar Jelly Orbs  
        • Three Steps to Happy Hands  
        • Thermoreversible Gel Pack  
        • Solid Styling Balm  
        • Bouncy Eye Shimmer  
        • Nourishing Hair Block  
        • Shape and Play Cleansing Sand  
        • Clean Rejuvenating Blur  
        • Fresh Burst Face Cream  
        • Gentle Cleansing Gum  
    • Events
      • Sustainability Digital Conference  
      • Sustainability

        Sustainability

        Sustainability is fundamental to who we are and what we do. It touches every area of our business: from the way we design our products and run our manufacturing sites, to the way we work with our suppliers and engage with our communities.
        Read more
  • Sustainability
    • Sustainable Product Innovation  
    • Sustainable Manufacturing
      • ECO Plant  
      • ECO Range  
    • Sustainable Sourcing
      • RSPO  
      • UEBT  
    • Sustainable Certifications and Standards
      • COSMOS  
      • ERI 360 label  
      • Technology Platforms

        Technology Platforms

        Learn more about our areas of expertise and how we can help you to become more knowledgeable.
        View our technology platforms
  • News
    • Business News  
    • Events  
    • Innovation  
    • Sustainability  
    • Trends  
      • Events

        Events

        We will be present at key industry events around the globe and invite you to come and see us.
        View our events calendar
  • Contact  
  1. Home
  2. News
  3. 2015
  4. 11
  5. Croda Delivers Customer Value with Facility Expansion

News categories

  • Business News
  • Events
  • Innovation
  • Sustainability
  • Trends

Croda Delivers Customer Value with Facility Expansion

Business News
23 Nov 2015

Croda Completes $3.5 million Facility and Laboratory Renovation Project at North American Headquarters

In order to accelerate the response time for customer project requests and the development of new product and performance claims, Croda, a global specialty ingredient supplier, has recently completed several laboratory expansions around the world to deliver innovation and inspiration to its customers. 2015 has seen three new laboratory investments from the company, including a major expansion of its North American Headquarters and Innovation Centre in Edison, New Jersey. A leading capability at this facility is the creation of new ingredients that deliver unique performance benefits with consumer-perceivable results.  Croda provides its customers faster access to innovation by increasing the resources devoted to substantiating performance benefits for its ingredients and offering unique claim opportunities. The $3.5 million investment has increased the company’s innovation laboratory space at the facility by over 50% and overall space by more than 30%.

As part of this renovation, Croda’s North America Applications, Product Validation and Claims Substantiation (PVCS) and Synthesis laboratories for its Personal Care, Home Care and Health Care business areas were fully remodeled, expanded and updated to meet the demand for innovation and support for its customers.  The expansion of this facility, one of Croda’s Global Innovation Centres of Excellence for hair care, included a dedicated laboratory for hair colour and doubling the size of the hair salon used to confirm the consumer benefits of new ingredients. Croda has undergone a global market restructure to enable them to be more agile, responsive and critical to customers’ success and growth in all market sectors and to ensure the delivery of ambitious growth plans. This expansion of the Edison facility supports these plans and will deliver increased product innovation enabling Croda’s customers to better meet or exceed the unmet needs and wants of consumers around the world.  Many of these capabilities can be used across multiple business areas, and also enable all regions within the business to benefit from the expansion.

Erik Gunderman, Synthesis Manager and lead on the construction project explained, “This project has effectively doubled the overall work area devoted to innovation  with existing laboratories gaining additional space and the creation of new, dedicated laboratories for our hair color and home care teams.”  The North American headquarters in Edison is now 45,000 square feet and currently employment has expanded to around 100 employees.

As part of Croda’s approach to providing innovation for its Personal Care customers, integrated teams gather consumer insight and research consumer perception to deliver products and performance data that is perceivable and relevant to consumers.  Renovation and expansion of the site’s in-house testing salon allows the company to accelerate  the generation of important consumer data to corroborate laboratory-generated performance claims for new innovative hair care ingredients.

Committed to sustainability, the new facility contains enhancements, such as upgrades to high efficiency hoods, and installation of high efficiency lighting throughout the facility. New efficient HVAC units will result in a measurable reduction in energy consumption in the months ahead.  The facility already derives 50% of its energy requirements from solar panels installed on the facility’s roof in 2011.

In addition to the laboratory renovations, Croda has installed an all-new Media Lab and recording studio, which the company will use to generate a variety of audio and video-based educational content for customers and internal teams.

This expansion project is one of several investments Croda is making around the world in order to provide customers with the best, most relevant and innovative innovation sourcing and support.  The company has recently established new and expanded laboratory spaces at its facilities in Singapore and South Africa and is settling plans for expansion in Brazil. 

Additional information about the company’s laboratory locations is available on the corporate website.

For more information, please use our online contact form.

Share this page

  • Click to print this page
  • LinkedIn
  • Facebook
  • Click to share this page on twitter
  • Click to email
    Email Address
    Are you human?
Product Finder Search our product database
MSDS Search for a material safety datasheet
Contact Us Contact your local office

Stay Connected

Croda & Crodarom
  • Personal Care on Instagram
  • Personal Care on LinkedIn
  • Personal Care on Twitter
  • Personal Care on YouTube
Sederma
  • Sederma on LinkedIn
  • Sederma on Twitter

Corporate

  • Products and markets
  • Where we operate
  • Current vacancies
  • Annual Report
  • Sustainability Reports
  • GRI Report
Visit our corporate site
© 2021 Croda International Plc
© 2021 Croda International Plc | Terms and Conditions | Privacy Policy | Accessibility statement

About cookies on this site
By continuing to use this website, you agree to the use of cookies. You can find out more details in our Privacy policy.