Hydrotriticum™ PVP PE
A unique copolymer that confers excellent film forming and conditioning properties to the hair, imparting gloss, manageability, body and shine, and improving curl retention. Hair care applications include hair styling, dyes and perms, shampoos and contioners. Also provides proven tightening and smoothing benefits to the the skin from aqueous systems, suitable for body contouring products. Also suitable for colour cosmetics applications, as it can help to define lashes in mascara preperations.
INCI name
Aqua (and) Hydrolyzed Wheat Protein/PVP Crosspolymer

Product details
Physical form at 25°C
- Liquid
Chemistry
- Proteins, amino acids & derivatives
Functions
- Film formers
- Effect ingredients
- Hair conditioning
Regional availability
- Asia
- Europe
- Latin America
- N America
Applications
- After sun
- Eye colour
- Eye contour care
- Face / neck skin care
- Face colour
- Hair conditioners - rinse off
- Shampoos
- Shaving / hair removal
- Styling
Consumer benefit
- Gloss / shine / vibrancy
- Hydrating / moisturising / nourishing
- Smoothing
Certifications and standards
- IECIC
- Halal
- Vegan suitable
Ingredient origin
- Plant derived
Composition information
- EO/PO free
- BHT / BHA free
% Natural origin content – ISO 16128
- 41.5
Typicals
Property | Units | Value |
---|---|---|
Preservative | Login |
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