Personal Care Trends - formulating to meet consumer and market needs
Colour of the year 2022
mRNA technology innovation in beauty applications
Meeting consumer expectations in a post Covid era
Water conscious beauty
Discover our latest trends based blogs
Unique Textures Collection: innovative textures for your next beauty venture
Beauty and personal care products must pay attention to all senses, including touch. Texture and format of the product transforms the overall experience. When routines fall into monotony, the search...Read more
TikTok hair care and scalp care trends – how is it evolving the beauty landscape and influencing Generation Z?
TikTok has become the platform of choice to embrace hair diversity, to uncover and share peer-to-peer testimonies, to solve hair and scalp conditions, and even, to break down the science behind hair...Read more
Want to avoid greenwashing? Consider ingredient transparency…
Greenwashing is becoming increasingly offensive as consumer desire for honesty and transparency rises. Ingredient transparency is a key step to avoiding this bad practice…Read more
Who are the new players blowing a wind of change in the French beauty market?
Who are the new beauty brands? How do these new players breath a change in the French beauty market? To answer these questions, we explored a selection of those brands blooming in the French beauty...Read more