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Models walking in line on a catwalk representing the latest trends in fashion, cosmetics and consumer habits

Personal Care Trends - formulating to meet consumer and market needs

Finding inspiration is always a difficult task in a fast-paced world where we have little time to reflect, observe and process. Find fast inspiration with the latest trends in the market, with consumers and in formulations development. This information can assist you in designing sustainable, creative and novel products that cater to your customer needs. If you want to discover more, visit our personal care blog or relevant application page. 

Colour of the year 2022

ExPERIment with Pantone’s colour of the year, Very Peri! This chosen colour for 2022 signals a new era of hope, and reflects how our physical and digital lives have merged. Watch the video below for more inspiration.
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A picture of RiboNucleic Acid used by Sederma to offer the cosmetic industry efficient active ingredients.

mRNA technology innovation in beauty applications

The mRNA acronym (RiboNucleic Acid) is this “new” technology used for the COVID vaccine. What may be suprising is that at Sederma they have been using this technology for a long time to create new active ingredient innovations for the cosmetic industry. 
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Meeting consumer expectations in a post Covid era

As a result of an increased focus on health and wellness, consumers are demanding more of their beauty brands to increase transparency around ingredients and manufacturing. Discover more about the demands of consumers and how Croda can help you meet them.
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Water conscious beauty

Waterless beauty has become one of the most prominent trends within the personal care industry today as beauty consumers continue to take conscious steps towards more sustainable routines. In response, brands and manufacturers have adapted their offerings to limit their dependence on this precious resource – resulting in more anhydrous products, in many forms, on the market than ever before. To learn more read our blog post and download our water conscious presentation.
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Mineral beauty - trace elements for our skin and hair

pots of the earths natural resources such as salt
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Concious beauty - making a positive impact

Hands holding a tree sat within a globe
7.3 MB

Menopausal women - global consumer study

Get together around a tea of happy smiling seniors
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Ampoules in beauty care

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Discover our latest trends based blogs

Formulating cosmetics for the conscious consumer

The Covid-19 pandemic has accelerated the rise of conscious consumerism and mindful consumption. Conscious consumers have a holistic approach to purchasing decisions with specific expectations from...

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‘What’s Your Purpose?’ Discover how sustainability is evolving the Personal Care industry with Mintel

In our first episode of ‘What’s Your Purpose?’, our new Beauty Care Sustainability podcast, we spoke about sustainability trends with Andrew McDougall, Mintel’s Director of Beauty and Personal Care...

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sulphates in personal care industry myth busting logo

Sulphates in the Personal Care industry - myth busting

Sulphates have acquired a negative consumer perception in recent years and, as a result, can carry some negative connotations. But why are these ingredients demonised in the mind of consumers, and...

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Introducing Purposeful Beauty™

Introducing ‘Purposeful Beauty’ – the newly formed identity that will cover our Personal Care sustainability initiatives. Through Purposeful Beauty, we have made it our mission to create ethical and...

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What's trending in the beauty and personal care industry?

Want to find more specific trends for your latest projects?