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Personal Care
Personal Care
Models walking in line on a catwalk representing the latest trends in fashion, cosmetics and consumer habits

Personal Care Trends - formulating to meet consumer and market needs

Finding inspiration is always a difficult task in a fast-paced world where we have little time to reflect, observe and process. Find fast inspiration with the latest trends in the market, with consumers and in formulations development. This information can assist you in designing sustainable, creative and novel products that cater to your customer needs. If you want to discover more, visit our personal care blog or relevant application page. 

Colour of the year 2022

ExPERIment with Pantone’s colour of the year, Very Peri! This chosen colour for 2022 signals a new era of hope, and reflects how our physical and digital lives have merged. Watch the video below for more inspiration.
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A picture of RiboNucleic Acid used by Sederma to offer the cosmetic industry efficient active ingredients.

mRNA technology innovation in beauty applications

The mRNA acronym (RiboNucleic Acid) is this “new” technology used for the COVID vaccine. What may be suprising is that at Sederma they have been using this technology for a long time to create new active ingredient innovations for the cosmetic industry. 
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Meeting consumer expectations in a post Covid era

As a result of an increased focus on health and wellness, consumers are demanding more of their beauty brands to increase transparency around ingredients and manufacturing. Discover more about the demands of consumers and how Croda can help you meet them.
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waterless

Water conscious beauty

Waterless beauty has become one of the most prominent trends within the personal care industry today as beauty consumers continue to take conscious steps towards more sustainable routines. In response, brands and manufacturers have adapted their offerings to limit their dependence on this precious resource – resulting in more anhydrous products, in many forms, on the market than ever before. To learn more read our blog post and download our water conscious presentation.
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Mineral beauty - trace elements for our skin and hair

pots of the earths natural resources such as salt
2.5 MB
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Concious beauty - making a positive impact

Hands holding a tree sat within a globe
7.3 MB
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Menopausal women - global consumer study

Get together around a tea of happy smiling seniors
5.0 MB
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Ampoules in beauty care

2.6 MB
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Discover our latest trends based blogs

unique textures collection

Unique Textures Collection: innovative textures for your next beauty venture

Beauty and personal care products must pay attention to all senses, including touch. Texture and format of the product transforms the overall experience. When routines fall into monotony, the search...

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beautiful woman smiling whilst holding her long soft hair

TikTok hair care and scalp care trends – how is it evolving the beauty landscape and influencing Generation Z?

TikTok has become the platform of choice to embrace hair diversity, to uncover and share peer-to-peer testimonies, to solve hair and scalp conditions, and even, to break down the science behind hair...

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Two women shop for beauty products

Want to avoid greenwashing? Consider ingredient transparency…

Greenwashing is becoming increasingly offensive as consumer desire for honesty and transparency rises. Ingredient transparency is a key step to avoiding this bad practice…

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tourists in Paris to represents the french beauty market

Who are the new players blowing a wind of change in the French beauty market?

Who are the new beauty brands? How do these new players breath a change in the French beauty market? To answer these questions, we explored a selection of those brands blooming in the French beauty...

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What's trending in the beauty and personal care industry?

Want to find more specific trends for your latest projects?