Croda Personal Care Launches its New Colour Forecast for Spring/Summer 2021 with the Tech Blur Trend
TechBlur is a look to the future and shows how the rapid evolution of the digital space offers escapism and opportunities for self-expression, blurring technology with reality. As the boundaries of digital space and our everyday lives start to come apart, we indulge in new virtual playgrounds and it becomes a place for experimentation. 'TechBlur', which showcases the latest colour trends for S/S 2021 shows how Croda has taken inspiration from this trend for Colour Cosmetics and created some exciting new formulations that thrive on the confident use of colour. This includes not only bold and daring palettes, but also subtle shimmer and sparkle.
Croda has captured the essence of ‘TechBlur’ in a series of exciting new formulations using Moonshine™ Effect Pigments alongside other Croda, Sederma and Crodarom ingredients. These include a jelly highlighter, liquid eyeshadows, a lip gloss and multi-beauty sticks.
First launched in 2018, Croda’s range of borosilicate-based Moonshine Effect Pigments consists of five effect pigment series that offer the opportunity to create striking visual effects in formulation of not only colour cosmetics, but many other applications including skin care, sun care and hair care.
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