Although silicone free shampoos can be desirable, it is often difficult to achieve the desired conditioning performance without the use of silicones. This formulation delivers excellent conditioning results and performs comparably to a premium silicone-free shampoo commercial benchmark. Arlasilk™ EFA enhances conditioning performance, reducing hair static without affecting lather. Exceptionally mild, Cromollient™ SCE improves wet conditioning and mitigates surfactant irritation. Versathix™ provides outstanding thickening efficiency and superior shear thining behavior, enabling desirable formulation rheology.