Modern women are looking for fast, convenient ways to clean their hair and maintain a great looking style without having to perform a daily shampoo. This extremely gentle cleansing conditioner features Incroquat™ Behenyl TMS-50, a proven to be mild conditioning agent, Keradyn™ HH, shown in studies to restore the movement of healthy-looking hair and Kerestore™ 2.0 SB, which uses the latest advancements in proteomics to target and repair the most damaged regions of the hair. With a clean fragrance, featuring top notes of apple, cucumber and outdoorsy ozone, the ‘Clean Start’ custom fragrance - developed by Takasago for this formulation - offers a refreshing scent that cues true ‘cleansing’.
Products included in this formulation
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Crodacol™ C95
Used as structural agent for antiperspirants. High purity. Derived from palm products sourced under the rules set by the RSPO and manufactured in Croda's Mill Hall, PA facility which is certified...
KeraDyn™ HH
You can tell hair is healthy by the way it moves, so breathe new life into damaged hair with KeraDyn HH. Designed to increase the movement of damaged hair, KeraDyn HH is a patented conditioning agent...
Featured
Kerestore™ 2.0 SB
A keratin quat designed to match amino acids present in keratin proteins to allows the targeted repair of cuticular and cortical regions of hair.
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Lustreplex™
Creates lustrous, healthy looking hair from anionic system. Provided frizz control by reducing the effects of humidity. Delivers shine retention, detangling and conditioning benefits. Resists build up...
Formulation details
Category/Applications
- Hair care - Conditioners - rinse off
Phase type
- Multiple phase dispersed
Textures
- Creamy
Formats
- Cream
Transparency
- Opaque
Concepts
- N/A
Consumer benefit
- Cleansing
- Conditioning
- Detangling
- Repair
Laboratory
- USA
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